Four Ways to Fundraise for the 21stCentury
We were supposed to have flying cars by now, right? It’s the 21st century after all.
At the very least, our 21stcentury fundraising efforts can reflect more modern ambitions, like how to better the world while also bettering ourselves.
Happiness these days is about doing, not having. Read “Tank Sinatra’s” (real name George Resch), 2017 best-selling book, “Happy is the New Rich.” Tank transformed from being a Long Island fence installer to an Instagram sensation, as the most shared meme-maker in the world. His memes make people happy.
According to Entrepreneur magazine, “experiences tend to have a much stronger influence on happiness than material things…go make memories with your friends and push yourself to try new things (https://www.entrepreneur.com/article/306733).”
Our nonprofit fundraising events better serve our causes and ourselves when they are truly authentic experiences.
When our friend from high school’s daughter writes a FB post about her college’s Dance Marathon and how she’s raising money by DANCING for her local children’s hospital, we are moved. And give.
Wow – what a fun event! Dancing for 24 hours straight with all her friends. I love that she’s learning to give at an early age. And I can give $25 to that cause.
Click. We’ve now shown our support and can personalize it by leaving an encouraging comment.
Here’s peer-to-peer (P2P) fundraising at its best, through meaningful experiences.
In fact, “Children’s Miracle Network Hospital’s popular Dance Marathon series was the fastest-growing P2P program in 2017. Revenues increased 19.63% to nearly $39 million. (https://www.peertopeerforum.com/resources/research/).”
What does this fundraiser epitomize?
Make it fun. Make it active. Make it memorable. Make it social.
Speaking of social, what brand has the most IG followers? National Geographic.
Why is that? Everyone wants to travel and take adventures. Bucket lists do not include “own a helicopter” but are typically travel and adventure-oriented (https://www.telegraph.co.uk/travel/galleries/ultimate-travel-bucket-list-things-to-do-before-you-die/machupicchu/).
National Geographic delivers that for those of us who can’t make it to Machu Picchu. Their IG account depicts gorgeous photos of the ancient city’s temples, fountains and infinite steps.
But what if we could trek to Machu Picchu?Andmake it into a fundraiser for our nonprofit cause?
Adventure For Charity (AFC) hosts “The Incan Trail to Machu Picchu,” assisting with all the details for your one-of-a-kind adventure.
AFC embraces that very philosophy “get outside, have fun, do good.” We employ P2P fundraising for nonprofit causes and roll out a four-phase plan to ensure your success.
MAKE IT FUN
Join people of all ages who also are starting that bucket list early by challenging themselves physically and visiting an iconic destination. AFC guarantees a good time! (http://adventureforcharity.com/success-stories/)
MAKE IT ACTIVE
Dare yourself to get fit in preparation for such a trip. And stay fit. AFC customizes training according to your specific journey! (http://adventureforcharity.com/challenge-preparation/training-tips/)
MAKE IT MEMORABLE
You’ll remember the year you trekked up to Mount Kilimanjaro’s summit or down to the Grand Canyon, visiting Havasupai Falls on the Havasupai Reservation. AFC coordinates trips to superlative destinations around the globe! (http://adventureforcharity.com/by-destination/).
MAKE IT SOCIAL
While you’re biking, hiking or trekking, take photos along the way to share with peers who have donated to your cause. Or make videos with colleagues and friends who are sharing this journey. AFC helps you design your individual fundraising platform! (http://adventureforcharity.com/our-world-class-support/).
Revolutionize your fundraising efforts with Adventure For Charity as your partner!
Tags: Fundraising P2P fundraising peer-to-peer peer-to-peer fundraising